Punchd · Wallet-native loyalty

Your customers
come back. Always.

Loyalty cards in Apple Wallet and Google Wallet. No app to install. AI-drafted campaigns. Real-time stamps from a QR scan at your counter. Built for the Indian café down the street.

No app install for customers 60-second setup Works on any phone
Apple Wallet · Google WalletMove cursor →
WhatsApp blasts everyone ignoresPunch cards customers loseApps no one installsSpreadsheets you keep forgettingPOS data nobody acts onWhatsApp blasts everyone ignoresPunch cards customers loseApps no one installsSpreadsheets you keep forgettingPOS data nobody acts onWhatsApp blasts everyone ignoresPunch cards customers loseApps no one installsSpreadsheets you keep forgettingPOS data nobody acts on
The status quo

70% of your customers
never come back.

They paid. They smiled. They walked out — and you have no way to find them again. Every great cup of coffee, every plate of biryani, every haircut is a one-shot ad with no retention. Punchd ends that.

70%
of first-time customers never return
Industry avg, Indian F&B 2025
cheaper to retain than acquire
Bain consumer report
₹3.2L
extra annual revenue per location with active loyalty
Punchd pilot data
01 — Discover

Customer scans a QR. No app to install.

They tap Add to Apple Wallet. Their loyalty card lives next to their credit cards. Forever.

02 — Return

Every visit, scan their wallet. Stamps fill in real time.

Your staff opens the in-browser scanner. One tap awards a stamp and pushes the update to their phone instantly.

03 — Redeem

Reward unlocks. We auto-draft the next campaign.

Punchd watches behavior — lapsed customers, near-reward customers, birthdays — and pre-writes the message. You hit send.

Demo Café
Free coffee
D
Member · Aanya P.1/8
Demo Café
Free coffee
D
Member · Aanya P.5/8
Demo Café
Reward ready
D
Member · Aanya P.8/8
Customer's iPhone showing a Punchd loyalty card in Apple Wallet
Apple Wallet · live
One card. Forever in their pocket.

Where loyalty
actually lives.

We sit next to their credit cards. We surface on their lock screen when they walk past your store. We update in real time when your staff scans them. No paper. No plastic. No app.

  • Auto-installs in 6 seconds from a QR scan
  • Lock-screen suggestions near your locations
  • Live stamp updates pushed instantly via APNs
  • Works equally well on Android via Google Wallet
One platform · zero peers

Nobody else
does this. One system
that does it all.

Data fetched in milliseconds. UX built with Apple-grade fit. Analytics that read your business in plain English. A creative studio that designs the card while you sip chai. One platform — every layer original, none of it bolted on.

In-browser scanner

Open the URL on any phone or tablet. Camera-based QR scan, optional PIN to authorize staff, single tap to award stamps or redeem. No hardware to buy.

AI marketing engine

Claude reads your customer behavior every hour. Drafts re-engagement copy in Hindi, English, Hinglish, or your local language. You approve, we send.

Geo-aware passes

Apple Wallet surfaces the card on the lock screen when customers walk within range. The single highest-converting touchpoint in mobile commerce.

Cohort analytics

Which campaign brought back the most lapsed customers? Which day of the week has the deepest re-engagement window? Charts you can act on, not just stare at.

8 program shapes

Stamp · Punch · Points · Prepaid · Cashback · Subscription · Tiered VIP · Points+Tier. Pick the model your business already runs. Switch in two clicks.

Liquid Glass design

Cards your customers screenshot and post on Instagram. Eight curated finishes. 3D tilt previews while you build. We did the hard part.

A bustling Indian café at dusk with warm interior glow
For the café down the street

We built Punchd for the businesses that
power Indian streets.

Cafés, salons, ice-cream parlors, biryani spots, gyms, bookstores, paan shops. If your customers come back, Punchd makes sure they come back more.

The numbers

Loyalty that
moves the P&L.

Averages from our pilot merchants across cafés, salons, and biryani spots — measured in the first 90 days.

Retention
+0%
Repeat visit rate
After 30 days on Punchd vs. before
Revenue
0.0L
Extra revenue / year
Per location on the Growth plan
Speed
0 sec
To install a card
QR → Apple Wallet, no app
Return
0×
ROI in month one
Avg across pilot merchants
Pricing

Pays for itself by week two.
Or you get a full refund.

Starter

One location. Everything you need to launch.
₹1,999/ month
Billed monthly · cancel anytime
  • 1 outlet
  • 3 geo locations
  • 1 push notification / day
  • Unlimited stamps & passes
  • Basic analytics
  • Email support
Start free
Most chosen

Growth

For most cafés and salons. Most chosen.
₹2,499/ month
Billed monthly · cancel anytime
  • Up to 3 outlets
  • 9 geo locations
  • AI marketing engine (unlimited drafts)
  • Cohort + heatmap analytics
  • All 8 program shapes
  • Priority WhatsApp support
Start free

Custom

Chains, franchises, FMCG pilots.
Let’s talk
Pricing tailored to your scale
  • Unlimited outlets
  • Custom push notification creative
  • Bespoke card design with AI
  • Multi-language AI fine-tune
  • Custom POS / ERP integration
  • Dedicated success manager
  • SLA + on-call support
Talk to founders

All plans include the wallet engine, scanner, and core analytics. 14-day free trial on Starter and Growth. No credit card required.

Proof

The receipts.
Not the deck.

We switched from a punch-card system customers kept losing. In 6 weeks Punchd brought back 41% of customers we hadn't seen in 90 days.
Rohan Mehta
Owner · Brew Lane Café, Bandra
The AI drafts are uncanny. It writes WhatsApp-style nudges in Hinglish that actually sound like me. My open rates tripled.
Priya Subramanian
Founder · Sambar+Co, Bengaluru
Apple Wallet was a moat we didn't know we needed. Our regulars get push notifications when they walk past — the conversion is wild.
Adit Kapoor
Director · Crust Stories Pizzeria, Delhi NCR
Frequently asked

Questions we
hear every day.

Do my customers need to download an app?+

No. They tap a link or scan a QR — the card installs directly into Apple Wallet or Google Wallet in 6 seconds. The product has zero install friction by design.

What if I don't have an Apple Developer account yet?+

You can start today. We host the wallet pass on our shared identifier. When you're ready, swap to your own Apple Pass Type ID in settings — your customers' passes auto-migrate.

How does the AI know what to send my customers?+

Punchd's engine clusters customers by recency, frequency, monetary value, and event triggers (birthdays, lapsed, near-reward). Claude drafts copy in your tone of voice. You approve every send.

What hardware do I need at the counter?+

Any phone, tablet, or laptop with a camera. The scanner runs in any modern browser. There is no Punchd hardware to buy, ever.

How is this different from Loyaltea / Zomato Gold / Square Loyalty?+

We're the only platform built mobile-wallet-first for India. Loyaltea is web-form-first. Square doesn't operate here. Zomato Gold is a discount marketplace, not your loyalty program — your customers are theirs.

Can I cancel anytime?+

Yes. Cancel in one click. Your customer data exports as CSV. We don't believe in trapping anyone.

One last thing

Your best customers
are already gone.

Every week you wait, another 70 of every 100 first-timers walks out and never comes back. Punchd takes 4 minutes to set up.

No credit card · No app install for your customers · Cancel anytime